6_louis-armstrong_jazztypes_2013_bob-mytton.jpg

Louis Armstrong

Day 97
#6 – Louis Armstrong (1901–1971), nicknamed Satchmo or Pops. American jazz trumpeter and singer. Recordings include: West End Blues (1928), What a Wonderful World (1968) and albums; The Complete Hot Five and Hot Seven Recordings (1925–29) and Complete New York Town Hall and Boston Symphony Hall Concerts (1947).

His nickname is so unusual, I decided to use that as a starting point. His success was not just down to him being a great musician, he had a warm personality and a big smile, so I wanted to find a typeface to suit. I settled on Tiffany and looked at ways of adding something extra. Using the ‘O’ to suggest the trumpet was one possibility, but I had used this before. Looking again at the photographs, what was more distinctive was his smile and whilst I liked the use of the big type, the smile said more.

1.5 hours

6_louis-armstrong_10_tests_jazztypes2013_bob-mytton.jpg

An early design idea – a more successful layout than the final chosen design.

Whatever it is, the way you tell your story online can make all the difference.

Listen…

to excerpts from ‘The Complete Hot Five and Hot Seven Recordings’

 
Previous
Previous

96. Glenn Miller

Next
Next

98. Art Blakey